AFRO SOUL IN LISBOA
FROM LISBON’S TILED STREETS TO CASCAIS’ ATLANTIC BREEZE. PORTUGAL FELT LIKE AN ECHO OF SOUTH AFRICA. VIBRANT, SOULFUL, EFFORTLESSLY STYLISH. EXACTLY WHAT GEORGE JAMES STANDS FOR.
THE VISION BEHIND GEORGE JAMES
GEORGE JAMES WAS BORN FROM A FASCINATION WITH STYLE. BORN ON THE COAST, MADE FOR THE CITY. IT’S CLOTHING MADE TO BE LIVED IN EVERYDAY.